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Pitch proposal · September 2026

xNoisy PR

Too good to go
unheard.

A PR proposal about one thing: getting Stack Up the attention it deserves.

PR for restaurants, bars, cafés and food-and-drink brands that refuse to whisper.

THIS IS THE POINT

Make noise. Make news.

Slides

Pitch proposal · September 2026

xNoisy PR

Too good to go
unheard.

A PR proposal about one thing: getting Stack Up the attention it deserves.

PR for restaurants, bars, cafés and food-and-drink brands that refuse to whisper.

THIS IS THE POINT

Make noise. Make news.

01Cover

The hook

Somewhere, someone is recommending your competitor.

How annoying.

Being brilliant

The smash, the sauce, the room. Stack Up already has this bit sorted.

Being heard

Stories, introductions and coverage that put Stack Up in the conversation. This is our bit.

not polite PR →

02The hook

The opportunity

What makes Stack Up impossible to ignore.

Before we pitch a single story, we find what is special about Stack Up specifically. Three places we start.

Click each one. They all lead back to Stack Up.click these

The one thing worth repeating

Every burger place people talk about leads with one thing. The smash, the sauce, the queue out the door. We find the bit of Stack Up that people repeat, then build every story around it.

03The opportunity

Creative campaign concepts

Ideas that earn attention.

Hypothetical headlines, written for Stack Up to show how we think. The real ones come after we start.

GOOD. KEEP.

Time OutHypothetical

Is Stack Up the best new burger in Barsha?

What's OnHypothetical

Stack Up just raised the bar for Dubai's smash burger scene

Caterer Middle EastHypothetical

Inside Stack Up: the burger brand doing things differently

04Campaign concepts

Scope of work

You do the work. We’ll make the noise.

More of this!

F&B launches

Launch support for restaurants, bars, cafés and food-and-drink brands opening with a bang.

Media relations

Press releases, media outreach and journalist and influencer visits that get your F&B business noticed.

Brand partnerships

We connect F&B brands with collaborators worth talking about, then make sure people talk.

Personal branding

We help chefs and F&B founders build their profiles through UAE media coverage and interviews.

Copywriting

Website and social media copy that sounds like you and gives people a reason to keep reading.

Work with Noisy PR on a monthly retainer or a one-off project.

05Scope of work

Our approach

Three steps. No mystery.

First, we listen.

We get to know your business, your customers and what you want to achieve before deciding what to say.

Have something to say.

A new opening, a strong opinion, an unexpected collaboration. We find the things about your business that give people a reason to pay attention.

Make it count.

We agree what you want PR to achieve, then judge our work against it. You'll see where you've been featured, who it reaches and why it matters.

06Our approach

Credentials

An editor’s eye for a story. A marketer’s understanding of restaurants.

Simon Ritchie

Director of Noise

Simon has spent his career writing about restaurants and giving people reasons to visit them. A former editor of Caterer Middle East, he has led marketing for brands including Pickl, The Guild, Common Grounds, Hawkerboi and BonBird. He knows what journalists want from a story and what restaurants need from their marketing. At Noisy PR, he brings the two together.

PicklThe GuildCommon GroundsHawkerboiBonBird

“Bring the noise.”

Public Enemy

We took the hint. Serious about your business. Shameless about telling people.

07Credentials

Engagement options

Three ways to get Noisy.

One big entrance.

Make Some Noise

AED 5,000

One-off · two-week delivery window

A focused campaign around one opening, launch or announcement.

Kick-off meeting and venue visit
Launch plan: story, media, messaging, timing
Press release, media pack and targeted outreach
Up to three media or influencer visits
Closing report and recommended next steps

Approved. Ship it. ✓

Ongoing noise.

Stay Noisy

AED 10,000

Per month · AED 8,000 introductory rate

Consistent media outreach and reasons to keep talking about the business.

PR plan and monthly story calendar
Two press releases a month, or a feature pitch when news is quiet
Proactive feature and interview pitching
Up to four media or influencer visits a month
Weekly decision call and monthly report

Noise with direction.

Full Volume

AED 15,000

Per month · AED 12,000 introductory rate

Everything in the retainer, plus help deciding what is worth promoting.

90-day marketing plan and monthly campaign plan
One agreed campaign per month
Chef and brand partnership outreach
Four copywriting items a month
Monthly direction for your social or creative supplier

Plain terms: coverage and attendance depend on third-party decisions. Paid influencers, ads, photography, design and hosted meals are additional. Daily social media is scoped separately. Prices cover one venue, two revision rounds per deliverable. Retainers start at three months, then roll monthly with 30 days’ notice. Introductory rates cover the first three months.

08Engagement options

We should talk. Then everyone else will.

Let’s get Noisy.

your move

hello@noisypr.com noisypr.com

Noisy PR. Loud on purpose. PR for restaurants, bars, cafés and food-and-drink brands that refuse to whisper.

09The close

Too good to gounheard.

Too good to go
unheard.